Fluff is a whole line of super cute, and ultra sassy stuff created by Los Angeles Artist, Claudette Barjoud.  The designs are based on her artwork and inspired by vintage pinup, 20's glamour,  Mid Century Modernism, fashion and eclectic mix of art.  The idea for Fluff was to create unique frivolities that would make people squeal with delight and celebrate the sassy glamour girl in all of us.
After designing products for several companies.  The last of which being Frederick's of Hollywood, Claudette decided to five her dream of Fluff a chance.
The line debuted in Los Angeles in 2002 when she designed a series of fun sparkly greeting cards all with glitter detailing.  At that time each and every card was glittered by hand.  Shortly after starting Fluff Claudette was joined by Jason Sallin, who is also an artist.  Jason was overcome by the magic of Fluff and had to join in!  (A side note, Jason is very manly and you would never imagine him making pink fluffy poodles out of marabou feathers, but he did! And loved every minute!)
After a lot of blood, sweat and glitter, there has been a Fluff Explosion!